One popular alternative to paid shared hosting is free hosting. Those users who are willing sacrifice a few essential features will have no trouble finding a host of free services online. It is important to note that while shared hosting always contains an individual domain, free hosting users are usually only offered subdomains under the domain addresses of their hosting providers – an instant turn off for commercial web projects aiming for a professional appearance. Another drawback is that free hosting services are most often financed through advertisements, often on free users’ sites, making it difficult to monetize websites.